Ad revenue → Revenue: $66.9BRevenue → Gross profit: $53.9BSearch advertising → Ad revenue: $50.7BRevenue → Cost of revenue: $36.4BGross profit → Operating profit: $30.6BOperating profit → Net profit: $23.4BGross profit → Operating expenses: $23.3BCost of revenue → Content acquisition, data centers, other: $22.6BCost of revenue → Traffic acquisition costs: $13.7BOperating expenses → R&D: $13.6BGoogle Cloud → Revenue: $12.3BOther → Net profit: $11.2BPlaystore & other → Revenue: $10.4BYouTube → Ad revenue: $8.9BGoogle network → Ad revenue: $7.3BOperating profit → Tax: $7.2BOperating expenses → Sales & marketing: $6.2BOperating expenses → General & admin: $3.5BOther revenue → Revenue: $0.7BAd revenue$66.9B8% Y/YContent acquisition, data centers, other$22.6B9% Y/YCost of revenue$36.4B8% Y/YGeneral & admin$3.5B17% Y/YGoogle Cloud$12.3B28% Y/YGoogle network$7.3B-2% Y/YGross profit$53.9B15% Y/YNet profit$34.5B46% Y/YOperating expenses$23.3B9% Y/YOperating profit$30.6B20% Y/YOther$11.2B293% Y/YOther revenue$0.7B25% Y/YPlaystore & other$10.4B19% Y/YR&D$13.6B14% Y/YRevenue$90.2B12% Y/YSales & marketing$6.2B-4% Y/YSearch advertising$50.7B10% Y/YTax$7.2B56% Y/YTraffic acquisition costs$13.7B6% Y/YYouTube$8.9B10% Y/YAlphabet Q1 FY25 Income Statementcreated with SankeyArt.com
2020
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2021
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2022
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2023
Q1 Q2 Q3 Q4 Full Year
2024
Q1 Q2 Q3 Q4 Full Year
2025
Q1 Q2
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